Are you an #Undeadhead? Do you #GotZombie?

Are you already exhausted with the presidential campaigns? Romney vs Obama? Then get involved with some #Zombie campaigns.

Now that my little ZOMBIE monster has been undeading across all English-speaking parts of the world for the past few months, I’ve decided to roll out two ZOMBIE campaigns: #Undeadhead & #GotZombie. I wish I could say that these ideas were my own, but truthfully they have been inspired by my readers and their vigilant efforts to spread the ZOMBIE infection globally.

Operation 1: #Undeadhead
About a month ago, I received word that a small group of super-fans in Canada challenged each other to read my ZOMBIE in reverse, chronologically by chapter–meaning Epilogue to the Apocalypse, Chapter 99, Chapter 98, Chapter 97. You get the idea. I asked one of the readers to explain the reasoning behind this reverse ZOMBIE reading method, and her answer was very Jeremy Barker-esque: “because it seemed like a fun experiment.” These fantastic ZOMBIE super-fans were the first to be donned with an official title: #Undeadheads.

Then on my Bolt Bus back from Baltimore to Brooklyn this past weekend, I came upon a pocket of super-fans in the Philippines via Twitter. These fans have been passing a copy of my book around to their friends. As if this humbling grassroots promotion weren’t enough, one super-fan, in particular, went so far as to render her vision of what Jeremy Barker (@ZombieBarker) the narrator and main character of ZOMBIE looks like to her.

Pencil Drawing of Jeremy Barker
Artist: Chelsea Menda (age 14)
Location: Philippines

Clearly, they’re #Undeadheads,even referring to me as:

For the #Undeadhead campaign, ask yourself: are you a fan of ZOMBIE? If so, then use the hashtag #Undeadhead whenever you reference ZOMBIE on any social media platform. Be it: blogs, Twitter, Facebook, Instagram, Pinterest. Eventually, I’ll create an official #Undeadhead ZOMBIE Fan Club on my website, offering some truly cool giveaways and ZOMBIE-rific goodies.

Operation 2: #GotZombie
Since the book’s June 5th release, I have received a number of pictures from readers, expressing their various ZOMBIE loves: the cover, story, characters, zombie film references, Lazarus as the first zombie, the ending. The pictures are mostly of themselves holding their ZOMBIE, or in front of a ZOMBIE. If they’re an #Undeadhead, then they get creative and send me pictures of their ZOMBIE with scary dolls.

For the #GotZombie campaign, I want fans to take to the social media metaphorical streets and Tweet, Facebook, blog, Pinterest, Instagram pictures of my ZOMBIE with the hashtag #GotZombie. For example, snap the pic and upload it with:

  • #ZOMBIE spotted at WORD in Brooklyn #GotZombie
  • This book is messed up! Srsly! I love it! #GotZombie
  • Only 2 left at Atomic Books – #ZOMBIE – Baltimore #GotZombie
  • I #GotZombie today in the mail. #Undeadhead

Do you #GotZombie? Are you an #Undeadhead? Get involved!

With warmth,

- JRA

About J. R. Angelella

J. R. Angelella is the author of the novel ZOMBIE (Soho Press) as well as a forthcoming Southern Gothic supernatural YA series (Sourcebooks/Teen Fire) co-written with his wife, Kate Angelella. He is also a contributing author to the murder-mystery anthology WHO DONE IT? (Soho Teen), benefiting the nonprofit organization 826NYC. His short fiction has appeared in numerous journals, including Sou’wester, JMWW, The Collagist and The Nervous Breakdown. His short story “Sauce” was selected as the winner of the 2012 Short Story Contest by The Coachella Review. He holds an MFA in Creative Writing and Literature from the Bennington Writing Seminars at Bennington College and teaches creative writing at the Gotham Writers’ Workshop in New York City. His favorite band is the Drive-By Truckers and he doesn’t understand why they aren’t your favorite band too. He was born and raised in Baltimore, Maryland, and now lives in Brooklyn with his wife, the writer Kate Angelella.For more info, check out his website: www.jrangelella.com; or follow him on twitter: @jrangelella.
This entry was posted in #GotZombie, #Undeadheads, J-Rans, Soho Press, Zombie. Bookmark the permalink.

One Response to Are you an #Undeadhead? Do you #GotZombie?

  1. Sue says:

    Greetings! This is my 1st comment here so I just wanted to
    give a quick shout out and say I really enjoy reading through your posts.
    Can you recommend any other blogs/websites/forums that deal with the same topics?

    Thank you!

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